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Snap Inc. Announces New Developer Products and Partnerships Across Snap Minis, Snap Kit, Bitmoji and Snap Games

SANTA MONICA, Calif.–(BUSINESS WIRE)–Snap Inc. (NYSE:SNAP) today announced new developer products and partnerships across the Snap Kit, Snap Games and Bitmoji ecosystems. Snap also introduced Snap Minis, a new way for developers to bring experiences inside Snapchat while leveraging the social power of the platform.

Snap Kit and Snap Games offer developers new ways to easily build with Snapchat. More than 800 apps have integrated with Snap Kit, and nearly 150 million Snapchatters are engaging with these integrations every month. Since its launch in April 2019, more than 100 million Snapchatters have played Snap Games. Snap Minis, a new developer product, are built on the same core principles and technologies as Snap Games.

These new developer products and partner integrations will launch throughout 2020:

Snap Minis

Snap Minis are a new way for developers to bring HTML5 experiences inside Snapchat on Android and iOS. Minis are designed to deeply integrate within conversations on Snapchat, so coordinating between friends is faster than ever.

To learn more, please visit minis.snapchat.com

Camera Kit

Camera Kit invites developers to leverage Snap’s eight year investment in the Snapchat camera, bringing Snapchat’s AR capabilities and camera engagement to enrich the experiences on their own apps. Through Camera Kit, Lenses built using Lens Studio can now live on their app and on Snapchat:

Dynamic Lenses

An expansion of Creative Kit, Dynamic Lenses enable developers to bring real-time information from their app into Snapchat Lenses, making it easy for any company to build custom AR experiences for their communities. Soon, Snapchatters can share lenses to Snapchat from Houseparty, Nike, Rally Road, and Yahoo! Fantasy Sports. Applications for app and game developers open today.

Visit snapkit.com for more details.

Bitmoji for Games

Bitmoji for Games brings the power of the 3D Bitmoji avatar to third party games. With Bitmoji for Games, gamers play as their Bitmoji in various titles and genres on any platform, including mobile, PC and console, all to create a more personal, social, and fun experience.

To learn more, go to Bitmoji.com/games.

Snap Games

Snap Games was introduced as a new way for friends to play games on mobile, featuring first and third-party games. In Snap’s own title, Bitmoji Party, an average of 20 minutes are played per player every day. In addition, more than 25 million unique Snapchatters played Mojiworks’ Ready, Chef, Go! in its first six months of launch, and Snapchatters who played with friends played twice as long as solo players.

Building on this momentum, Snap has announced a new slate of first and third-party games from new and existing partners:

About Snap Inc.

Snap Inc. is a camera company. We believe that reinventing the camera represents our greatest opportunity to improve the way people live and communicate. We contribute to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. For more information, visit snap.com.

Contacts

Press:
press@snap.com

Fonte BUSINESS WIRE

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