Created Fighter Puts Fans at the Center of Every Fight in the Most Authentic and Immersive MMA Experience Ever
REDWOOD CITY, Calif.–(BUSINESS WIRE)–Electronic Arts Inc. (NASDAQ:EA) today launched the newest game in the UFC franchise, EA SPORTS UFC 4, that lets players shape their own UFC legacy or challenge the world in new Blitz Battles or Online World Championships to become the undisputed champion of the Octagon®. Players can jump into the game today on PlayStation®4 and Xbox One.
“For EA SPORTS UFC 4, we wanted to focus on creating authentic MMA gameplay for our fans. From the updates to the clinch game and takedown mechanics, to the new dynamic striking inputs and grapple assist controls, we’re delivering a deeper and more accessible gameplay experience for fans at all levels,” said EA SPORTS UFC 4 Creative Director, Brian Hayes. “We also built an all-new progression system centered on the Created Fighter that rewards players for every fight through the new Connected Fighter Profile to showcase their fighter’s personality and achievements.”
Players can choose between a variety of modes and ways to play. Rise through the ranks in an enhanced Career Mode experience that includes an all-new fighter evolution system where every choice is integral to shaping their fighter’s skills. Compete to become a world champion in the all-new Blitz Battles or go up against the world’s best in Online World Championships to become the undisputed champion. In addition, take fights to four all-new environments that pay homage to fictional and historical styles of combat sports, including The Kumite and The Backyard.
Inside the Octagon, when players put opponents on the canvas, players will see, hear, and feel the impact of every decisive blow with high impact moments and face-rippling replays. EA SPORTS Real Player Motion Tech overhauls the art of the clinch and delivers more dynamic takedowns, while new submissions and devastating ground and pound make finishing the fight more exciting than ever. Grapple assist provides more accessible controls on the ground and a refined striking control scheme allows for better access to combinations and positioning.
This year for the commentary team, former UFC light heavyweight and heavyweight champion, Daniel “DC” Cormier, sits Octagon-side alongside UFC commentator Jon Anik to provide a fresh and entertaining experience.
“Watching my career go from the Octagon to the booth and back again has been incredible,” Cormier said. “It’s going to be a lot of fun hearing me commentate fights when I’m playing UFC 4, especially when I step into the Octagon to fight as myself.”
EA SPORTS UFC 4 features an all-new fighter evolution in Career mode, which allows created characters to grow based on the disciplines used in training or bouts. Players can secure more than 1600 new pieces of earnable gear and over 120 emotes that will allow their fighter’s personality to shine like never before as they climb the ranks to become a UFC superstar.
To celebrate the launch of EA SPORTS UFC 4, fans can tune in tonight to the EA SPORTS UFC Virtual Fight Card. Coverage kicks off at 4:30 p.m. PT and will be broadcast on ESPN2, the ESPN App, the UFC YouTube and Twitch channels. Hosted by ESPN’s Mike Greenberg and Dianna Russini, the virtual fight card will feature UFC 4 matches between WWE Hall of Famers the Bella twins, EA SPORTS UFC 4 cover star Jorge Masvidal and entertainer Action Bronson, along with additional fights featuring heavyweight boxing champion Tyson Fury, comedian Spice Adams, popular streamer Lirik, and more.
EA Access* members can jump into the Octagon and try the game for up to 10 hours as part of their membership, plus enjoy a 10% off the purchase of the full game and UFC Points.
EA SPORTS UFC 4 is ESRB rated T and available worldwide on PlayStation®4 and Xbox One for $59.99 USD. For more information about EA SPORTS games, including news, video, blogs, forums and game apps, please visit the official EA SPORTS UFC 4 webpage to connect, share and compete. EA SPORTS UFC 4 assets are available to download on the official EA press site at PRESS.EA.COM.
*CONDITIONS, LIMITATIONS AND EXCLUSIONS APPLY. SEE EA PLAY TERMS FOR DETAILS.
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.
In fiscal year 2020, EA posted GAAP net revenue of $5.5 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS™ FIFA, Battlefield™, Apex Legends™, The Sims™, Madden NFL, Need for Speed™, Titanfall™ and Plants vs. Zombies™. More information about EA is available at www.ea.com/news.
EA SPORTS, Battlefield, Apex Legends, The Sims, Need for Speed, Titanfall and Plants vs. Zombies are trademarks of Electronic Arts Inc. UFC, FIFA, Madden and NFL are properties of its respective owners and used with permission.
About UFC
UFC® is the world’s premier mixed martial arts organization (MMA), with more than 318 million fans and 102 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world, while broadcasting to nearly one billion TV households across more than 175 countries. UFC’s athlete roster features the world’s best MMA athletes representing more than 65 countries. The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC was acquired in 2016 by global entertainment, sports and content company Endeavor, along with strategic investors Silver Lake Partners and KKR. UFC is headquartered in Las Vegas, Nevada. For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat and Instagram: @UFC.
Contacts
Jino Talens
Sr. PR Manager
650-628-9111
jtalens@ea.com
Caitilin Doherty
Global PR Manager
778-222-4055
cadoherty@ea.com
